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Position:analyst > analysis > 2009 Jan ~ July Sale Growth Analysis of Xiamen Golden Dragon

2009 Jan ~ July Sale Growth Analysis of Xiamen Golden Dragon

2009-09-11    Source:www.english.chinabuses.com
Summarize:
Sale growth analysis on every length bus
 
 
Total
11L≤12
10L≤11
9L≤10
8L≤9
7L≤8
6L≤7
5L≤6
3.5L≤5
2009
Jan
July
7434
719
360
189
814
282
883
315
3872
2008
Jan
July
10265
1387
723
185
763
809
870
259
5269
Growth Y/Y
-27.6
-48.2
-50.2
2.2
6.7
-65.1
1.49
21.6
-26.5
Industry Growth
-28.03
-35.05
-25.32
-27.08
-23.21
-34.2
-16.56
-21.57
-25.46
 
 
Sum up from the table: Golden Dragon Jan ~ May sale were 27.6 percent reduction, which is lower than the industry nearly 0.4 percentage points.

The product structure of Golden Dragon is not good, the large bus percentage is not too high, sale of less 8 meters vehicle accounted for 72.0%, which was disadvantage to their profits.
 
  
3Golden Dragon public bus
 
 
Total
11L≤12
10L≤11
9L≤10
8L≤9
7L≤8
2009 JanJuly
473
113
87
19
72
182
2008 JanJuly
1058
423
182
0
283
170
Growth Y/Y
-55.3
-73.3
-52.2
100
-74.6
7.1
Industry Growth
-30.19
-48.81
-16.84
-17.21
-22.82
-38.84
 
 
The table indicate

 
  The growth length mainly concentrate in 78m busthe number is 12 unitsthe rate is 7.1%the small quantity is not enough to pull the growth of Golden Dragon. The other lengths are all decline, and the rate is lower than the industry.
 
  Golden Dragon public bus sold 473 units in Jan ~ Julycomparing with the sale volume of the same period of last year decreased 1058 unitsthe decline rate is 55.3%fewer 5.6 percentage than Jan ~ Junelower then the decline speed of industry nearly 25 percentage.
Editor:shelly

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