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Position:analyst > analysis > Sales Analysis of Xiamen Kinglong in Jan. to April 2010 Ⅱ

Sales Analysis of Xiamen Kinglong in Jan. to April 2010 Ⅱ

2010-05-28    Source:www.chinabuses.org
Summarize:

www.chinabuses.org: 2. Xiaman King Long coaches


 
Table 4 Statistics of sales increase in all lengths of King Long in the first four months in 2010


 
  

Total

12<L

11<L≤12

10<L≤11

9<L≤10

Jan. to April 2010

5648

0

1114

534

95

Jan. to April 2009

2207

3

550

163

228

Growth

155.9

-100

102.5

227.6

-58.3

Growth in bus industry

71.76

-31.5

134

75.2

-17.4

 

8<L≤9

7<L≤8

6<L≤7

5<L≤6

 

Jan. to April 2010

612

379

309

2605

 

Jan. to April 2009

500

250

0

513

 

Growth

22.4

51.6

100

407.8

 

Growth in bus industry

76.7

78.3

30.3

149.2

 
 
 
 

Figure 4 Statistics of sales increase in all lengths of King Long in the first four months in 2010

 

It can be seen from above that:

 


a.Sales of Xiamen King Long increased 155.9%, nearly 36% more than growth of King Long coaches in the first four months, showing that sales of coaches were growing fast in the first four months, and it also contributes the growth of King Long bus.

 


b. Sales growth of 11-12-meter was up to 102.5%, nearly 32% higher than average bus industry; Sales growth of 10-11-meter was up to 227.6%, the figure for 8-9-meter buses was 22.4%, 54% lower than the average China bus industry, showing that sales growth of all lengths of King Long Bus grew than the first tree months.


 
c. It is worth to mention that the powerful growth of 5-6-meter buses is the main power to drive growth of coaches. In addition, King Long didn’t sell any buses in the first four months this year, but three buses were sold in the same period last year.


 
Part 3 Analysis of sales increase of all lengths city buses in the first four months in 2010 compared that of 2009

 


1. Sales growth of city buses of all lengths

 


Table 5 Statistics of sales increase of all lengths city buses in the first four months in 2010


 

Total

12<L

11<L≤12

10<L≤11

9<L≤10

Jan. to April 2010

16381

264

3841

3025

1843

Jan. to April 2009

11372

264

2088

2923

1494

Growth

44.5

0

66.7

34.9

23.4

 

8<L≤9

7<L≤8

6<L≤7

5<L≤6

3.5<L≤5

Jan. to April 2010

3013

2721

900

530

244

Jan. to April 2009

1938

1696

847

122

0

Growth

55.5

60.4

6.3

334

100


 

Figure 5 Statistics of sales increase of all lengths city buses in the first four months in 2010


 
Sales of city buses in the first four months grew 44.5%, and it is also the fourth consecutive month since last year, showing that city bus market is recovering, but not as big as coach markets. Sales of all lengths were increasing except 12-meter above, especially 5-6-meter long buses, up 334%, showing that sales for rural areas started to increase.


 
2. King Long city buses


 
Table 6 Statistics of sales increase of all lengths of King Long City Buses in the first four months in 2010


 

Total

12<L

11<L≤12

10<L≤11

Jan. to April 2010

901

13

227

183

Jan. to April 2009

826

0

455

197

Growth

9.09

100

-50.1

-7.1

Growth in bus industry

44.5

0

66.7

34.9

 

9<L≤10

8<L≤9

7<L≤8

 

Jan. to April 2010

67

242

169

 

Jan. to April 2009

0

174

0

 

Growth

100

39.1

100

 

Growth in bus industry

23.4

55.5

60.4

 


 

Figure 6 Statistics of sales increase of all lengths of King Long City Buses in the first four months in 2010

 

It can be seen from above that:

 

a. Sales of Xiamen Kinglong in the first four months increased 9.09%, nearly 35% lower than bus industry. And the reason for the small growth for city buses lied that sales of 11-12-meter and 10-11-meter buses decreased 50.1% and 7.1%.

 

b. Sales volumes of Xiamen 8-9-meter city buses increased 39.1%, still less than the average level in bus industry. Thirteen more buses awere in super large city buses, and 169 more in 7-8-meter buses.


 
c. The comparatively small growth in city bus markets blocked the general growth in overall growth of King Long bus.

 

Editor:Eric

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