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Analysis of Sales Growth of Bus Industry in 2010 and 2009
1. Sales Growth in Various Lengths
Table 1: Sales Growth Statistics Table in various lengths for buses in 2010
|
Total
|
12<L
|
11<L≤12
|
10<L≤11
|
9<L≤10
|
2010
|
211800
|
1626
|
43351
|
25903
|
12897
|
2009
|
163618
|
2511
|
28280
|
21419
|
12738
|
y/y growth
|
29.4
|
-35.2
|
53.3
|
20.9
|
1.2
|
|
8<L≤9
|
7<L≤8
|
6<L≤7
|
5<L≤6
|
3.5<L≤5
|
2010
|
26300
|
33295
|
28804
|
25378
|
14246
|
2009
|
20807
|
28531
|
29991
|
11226
|
8115
|
|
26.4
|
16.7
|
-4
|
126.1
|
75.6
|
Chart 1: Sales Growth Statistics Table in various lengths for buses in 2010
Shown above,
The sales goes up 29.4% in 2010 than in 2009. In lengths, the sales of buses in all lengths (large bus above 6-7m excluded) increase, which is the 12th successive growth after the first eleven months in 2010. However, the growth rate slightly decreases compared with previous months. The biggest growth show at 5-6 meter,and then 3.5-5 meter,11-12 meter.It indicates the ovbious development trend of rural passenger transport market and 11-12m large buses, which leads to the growth of the bus industry in 2010. However, the decreasing tend shows at the sales of extra large and 6-7m buses.
2. Analysis of Sales Growth of King Long Bus in Various Lengths
Table 2: Sales Growth Statistics Table of King Long Bus in various lengths for buses in 2010
|
Total
|
12<L
|
11<L≤12
|
10<L≤11
|
9<L≤10
|
2010
|
23608
|
61
|
4723
|
3184
|
748
|
2009
|
15344
|
164
|
4253
|
1710
|
635
|
y/y growth
|
53.9
|
-62.8
|
11.1
|
86.2
|
17.8
|
industry growth
|
29.4
|
-35.2
|
53.3
|
20.9
|
1.2
|
|
8<L≤9
|
7<L≤8
|
6<L≤7
|
5<L≤6
|
|
2010
|
2902
|
1541
|
641
|
9808
|
|
2009
|
2111
|
1873
|
0
|
4598
|
|
|
37.5
|
-17.7
|
100
|
113.3
|
|
industry growth
|
26.4
|
16.7
|
-4
|
126.1
|
|
Chart 2: Sales Growth Statistics Table of King Long Bus in various lengths for buses in Jan.-Nov. 2010
Shown above,
① The sales growth rate of King Long Bus is 53.9% (8264 units more)in Jan.-Nov.2010 than Jan.-Nov.2009, almost higher 30.5 percentage than the growth speed of the industry. The growth speed of King Long ranks top 1 among Yutong, King Long, Higer and Golden Dragon.
② King Long Bus increase at all lengths, apart from extra large buses and 7-8 meter buses. The biggest growth shows at 5-6m and then 10-11m and 8-9m.
③ It ranks No.3 in the bus industry for 11-12 meter buses, second to Yutong and Higer. It is the traditionally advantageous length for King Long.
④ It sells 61 extra large buses in 2010 while 164 units in 2009 and the decreasing rate is higher than that of the bus industry.
Analysis of Sales Growth of Seat Buses in 2010 and 2009
1. Sales Growth of Seat Buses in the Bus Industry
Table 3: Sales Growth Statistics Table of Seats Buses in various lengths for buses in 2010
|
Total
|
12<L
|
11<L≤12
|
10<L≤11
|
9<L≤10
|
2010
|
144855
|
415
|
24657
|
11853
|
5147
|
2009
|
106275
|
873
|
14161
|
8425
|
5144
|
y/y growth
|
36.3
|
-52.5
|
74.1
|
40.7
|
0.058
|
|
8<L≤9
|
7<L≤8
|
6<L≤7
|
5<L≤6
|
3.5<L≤5
|
2010
|
17001
|
23206
|
26018
|
23168
|
13390
|
2009
|
11929
|
20566
|
26177
|
10885
|
8115
|
|
42.5
|
12.8
|
-0.61
|
112.8
|
65
|
Chart 3: Sales Growth Statistics Table of Seats Buses in various lengths for buses in 2010
Shown above,
The sales goes up 36.3% for seat buses in 2010, and growth rate is 7 percentage more than that of the overall bus market. In lengths, it only reduces in extra large and 6-7m buses, while all increase in other lengths (the biggest growth showing at 5-6 meter while the smallest at 7-8 meter). It indicates that the sales increasing of seat buses is the main factor for the growth of the general bus market in 2010.