Analysis of China Tourist Coach Market in the First Quarter of 2012 ⅠA

www.chinabuses.org :
 
 
Part one: Analysis of Tourist Coaches' Sales Statistics in the First Quarter of 2012 in China

 
Table One: Sales statistics of tourist coaches in the first quarter of 2012 in China
  

Chart One: Sales statistics of tourist coaches in the first quarter of 2012 in China

From the above data, it is seen that 　　

According to the statistics data, in the first quarter of the recent five years, the sales growth of them are gradually increasing ( except the financial crisis in 2009 ). Among them, the year of 2010 increased most which reached 63.7 percent, the year of 2012 increased least which reached 3.64 percent.　　

The reasons that the sales of tourist coaches in the first quarter of 2012 decrease least:

1. The sales base of the first quarter in 2011 is big, which is unfavorable for the growth of the buses in 2012.  　

2. The overall national macro policy keeps steady in 2012, the general growth has slowed down. Due to the tight credit of the commercial bank, the loan channels for the tour operators are less and less, so the purchasing power greatly weaken.

 
Part Two: Analysis of 30～35-seat and 45～47-seat Tourist Coaches in the First Quarters of 2012

According to the seats to divide the tourist coaches market, the 30～35-seat and 45～47-seat tourist coaches are the two most popular ones. Their market share could reach 65.8 percent, which is 1.0 percent higher than the first quarter of 2011. The market share of 30～35-seat and 45～47-seat tourist coaches increase compared to last year. 

According to the investigation of the target users, the tour group is divided into big group and small group. The general big one carries about 47 passengers and the small one carries about 33 passengers. The tourist coaches are mainly concentrated in the lengths of 10～11 meters, 11～12 meters, 8～9 meters and 7 ~ 8 meters. The following information shows the sales statistics of 30～35-seat and 45～47-seat tourist coaches in the first quarter of 2012 in China.

Table Two: Sales statistics of 30～35-seat and 45～47-seat tourist coaches in the first quarter of 2012 in China

Chart Two: Sales statistics of 30～35-seat and 45～47-seat tourist coaches in the first quarter of 2012 in China

From above data, it is seen that

1. It sells 10,111 units of tourist coaches in the first quarter of 2012, including 3,155 units of 30～35-seat tourist coaches and 3,488 units of 45～49-seat tourist coaches. The total sales of these two coaches are 6,643 units, which account for about 65.7 percent of the total tourist coaches.
 

2.In the first quarter of 2012, the total market share of 30～35-seat and 45～47-seat tourist coaches is higher than the first quarter of 2011.

3.The year-on-year growth of 30～35-seat in first quarter of 2012 is 31.2 percent,which is 0.1 percent higher than the same period of 2011. And the 45～49-seat tourist coaches is 34.5 percent, which is 0.9 percent higher than the same period of 2011.
 

4.The sales proposition of 30～35-seat tourist coaches reaches 31.2 percent in Jan.-March 2012 while 31.1 percent in Jan.-March 2011; The sales proposition of 45～49-seat tourist coaches reaches 34.5 percent in Jan.-March 2012 while 33.6 percent in Jan.-March 2011. It indicates that the problem of the no load ratio and return rate of large tourist coaches is preliminarily improved. With the well development of the tourist coach market, the sales proposition of the 45～49-seat tourist coaches will increase in 2012. The sales of the big tourist coaches in 2012 is inevitable increasing.