Dongfeng Cummins Make Effort for 142 Thousand Sale Goal
2009-09-09 Source：english.chinabuses.com
Summarize：At present, Dongfeng Cummins are trying their best to meet market orders, mobilizing all resources to achieve the sale goal of 142 thousand units
English.chinabuses.com: Since 2009 July, the engine sale volume of Dongfeng Cummins Engine Co.Ltd. has rose month by month, the production and sale volume broke through 12 thousand units in August. According to the prognostication, market demand in the later months won’t be under 10 thousand per month. At present, Dongfeng Cummins are trying their best to meet market orders, mobilizing all resources to achieve the sale goal of 142 thousand units.
In the first half year of 2009, influenced by the international financial crisis, Dongfeng Cummins faced frustrated foreign export business and decline in the domestic commercial vehicle market, the engines sale volume of Dongfeng Cummins in January to June only achieved 49.6 thousand units.
Facing the enormous pressure on the operation, Dongfeng Cummins seize the favorable opportunity that government provide support policies for commercial vehicle firmly, determined to take "develop market, control costs, improve quality and strengthen marketing," such as strong and effective measures to activate the market, full sprint to the 600 million yuan operation objective in the second half year and achieve market penetration.
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