Brand Value of Higer Bus Exceeds Ten Billions
2011-07-15 Source：www.chinabuses.org
www.chinabuses.org: According to the “China’ 500 Most Valuable Brands 2011” published by World Brand Lab, the brand value of Higer Bus comes to 9.698 billion Yuan RMB, net gain of 1.687 billion Yuan, ranking No.116th. It is the forth time that Higer Bus is selected to be listed in succession.
In recent years, Higer Bus greatly implements the development strategy of “extending excellence from China to the international stage”, making the elements of “intelligence, green and responsibility”, great effort on the brand construction, develops technology innovation, high-class series buses as well as new energy buses and promotes energy-saving and emission-reducing.
Higer bus in Brussels
Opening the Era of Car-networking In July 2010, Higer Bus formally launches intelligence operation system: G-BOS (G represents 3G:GPS、GIS、GPRS and BOS is "bus operation system" for short) through three years' research and development, offering "intelligence" to the bus operators and arousing new round of technology revolution. In 2011, G-BOS intelligence operation system refers to “the fourth energy-saving & emission-reducing demonstration projects” by Ministry of Transport.
Higer Intelligence Lecture on Scentific and Technological Assistance
As the leading China bus builder, Higer Bus grows fast and has owned a wide range of products covering 9 series (from 5.4-meter long to 18-meter ), developing the fist hydrogen full cell bus, the first bus in accordance with Euro IV in China. It has developed the new energy buses such as series & parallel hybrid power, AMT hybrid power, plug-in hybrid power and electric buses.
Higer bus exporting to Singapore
Higer Bus actively undertakes the social public welfare activities, donating for the building of three “hope schools” in Guizhou, Gansu and Tibet, making donations to the earthquake stricken area in Sichuan and Qinghai and serving the international important events such as Asian Games, Beijing Olympic Games and Shanghai World Expo, which greatly promoting the reputation of Higer Bus, even China brand.
Hope School donated by Higer Bus
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