SAIC MAXUS Returning to the European Market
2014-12-29 Source：www.chinabuses.org
Summarize：Recently, SAIC MAXUS has delivered the first batch of vehicles exporting to EU which is the first time for SAIC MAXUS to return its birthland since the purchase of LDV property, which set the foundation to enter more European countries like the UK, Holland and Turkey, more importantly, means SAIC MAXUS has started completing strategy of return Europe by the entry into EU, the bridgehead of overseas market.
www.chinabuses.org: Recently, SAIC MAXUS has delivered the first batch of vehicles exporting to EU which is the first time for SAIC MAXUS to return its birthland since the purchase of LDV property, which set the foundation to enter more European countries like the UK, Holland and Turkey, more importantly, means SAIC MAXUS has started completing strategy of return Europe by the entry into EU, the bridgehead of overseas market.
In the past two years, SAIC Maxus has succeeded in changing traditional views of commercial vehicles and their backward technology and making breakthrough in competitive international market that passed EU ECE certification as the first Chinese light commercial vehicle.
As a latecomer in the wide-body light commercial vehicle market, SAIC MAXUS will consolidate its position domestically and improve its brand image and influence globally. The returning of SAIC MAXUS is the show of national strength and a starting point of a new mode for Chinese bus industry in the exploring of globalization.
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